Video: Ford Mondeo “True Beauty” TV Advert

Watch below or on YouTube. If you can make out who the gymnast featured is, leave a comment below.

“True Beauty” features a beautiful CG x-ray energy effect that emanates from within a gymnast, zebra, skate, eagle and the fuel efficient Ford Mondeo’s ECOnetic. The ad illustrates that the new Mondeo has even more than surface appeal – it looks beautiful, but its streamlined and efficient mechanics underneath look even more beautiful. To get this message across, Digital Domain combined real photographic imagery (to showcase the exterior beauty) with dynamic X-ray imagery (to illustrate the under-the-bonnet beauty)



Seems to be common enough to have gymnastics in tv adverts – Audi , Air Europa, Dam Bier, Coca Cola and of course my favourite, the Adidas advert.


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